BUSINESS
The concept of shared value is that business is done well when all stakeholders benefit. For Regions, this means our customers, shareholders, communities and associates. Our strategy is market-driven, and we fundamentally believe that our business can only be as strong as the communities in which we operate.
This is how we define a sustainable business and underscores our belief that decent profits must be made in decent ways. If the products and services are priced fairly, then they will provide value to our customers and to the Bank, while benefiting shareholders and communities appropriately.
Our Vision
Regions aims to be the premier regional financial institution in America by being deeply embedded in its communities, operating as one team with the highest integrity, providing unique and extraordinary service to all of its customers, and offering unparalleled opportunities for professional growth for its associates.
Our Mission
To achieve superior economic value for our shareholders over time by making life better for our customers, our associates and our communities, and creating shared value as we help them meet their financial goals and aspirations. We do this by providing competitive financial products, excellent service and trusted financial advice.
OUR VALUES
PUT PEOPLE
FIRST
DO WHAT IS
RIGHT
FOCUS ON YOUR
CUSTOMER
REACH
HIGHER
